The DragonSearch Online Marketing Manual Reviews
The DragonSearch Online Marketing Manual
Get noticed! Create a powerful online marketing platform that draws customers—and increases profitsThere are few guarantees in business today, but here’s one: If your message or product isn’t easy to find online, you won’t be in business very long. Whether you own a small business or plan to launch a new product or service, getting your message out to the right people has to be one of your top priorities. One of today’s top search marketing strategists, Ric Dragon offers all the tools and techniques you need to make an instant splash online. DragonSearch explains everything you need to know about:Search engine optimization (SEO) Pay per clickSocial marketing Business planningWebsite developmentReputation managementYou can come up
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The DragonSearch Online Marketing Manual,
I first met Ric Dragon at Blog World in NYC in May of 2011. It was by far the most informative session I attended on how to write a blog that will drive results. Ric then lectured my Social Media Marketing class I teach at The Fashion Institute of Technology. He was terrific. The students loved his knowledge as well as his down-to-earth delivery. In this book, which is more of a manual, Ric shares all he has learned about creating an effective web presence for your company. And,that is what makes this such a great resource. Ric actually practices what he preaches. You know it will work for you since it already worked for his clients.
To gain the most out of this book you have to treat like a How-To Manual. Because that is what it is. Every topic is treated like a lesson in how to do things right. It has great and useful links to augment the information delivered. And,even though I spend hours a day reading and staying up-to-date on SEM, SEO, Social Media this manual introduced me to a lot of knowledge I was missing.
This book/manual has helped me educate my students and myself about how to do things right. Something we sometimes forget in our exuberance when we seek out followers, likes and hits. Ric’s book is a great reminder to us that there are real people on the other side of that monitor and they want to be respected.
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|The DragonSearch Online Marketing Manual Delivers!,
Ric Dragon has done a wonderful job with The DragonSearch Online Marketing Manual! Any business owner or entrepreneur should read this book! Anyone that hasn’t engaged, or engaged fully, with online marketing should read this book! Anyone that thinks that social media doesn’t apply to their business should read this book! If you are a believer but don’t know how to start, read this book! Ric gives great advice in an easily understood and visual voice pertaining to the methodology, best practices and critical elements a business needs to know to launch their own online marketing effort. He has taken what can certainly be a daunting undertaking for any business and broken the process down into a manageable steps. Great job Ric! Thank you for sharing your many years of expertise!
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|Excellent Overview for the Beginner,
Anyone starting a business, or running a business that doesn’t have a website, or isn’t involved in social media, blogging, promoting your business online, etc. should read this book. Great overview that gives you the scope of the different areas you should be involved in, some helpful hints on getting started, and resources to read and learn more. It’s not an in depth how-to book (each topic would require it’s own book), but really aimed at those who are unfamiliar with online marketing, social media, search engine optimization, blogging, etc. and don’t know where or how to begin. Reading this is a good way to familiarize yourself with the aforementioned topics, understanding the basic concepts, and it can help you decide which of these areas you want to do on your own, and which you may want to hire professionals for.
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